Our Leadership Team
CEO / Founder
Dr. Ashley Hollweg is CEO and founder of Hollweg Assessment Partners (HAP), a consulting firm dedicated to helping clients select, retain and develop high performance talent in their organizations. Prior to HAP, Ashley was Vice President of Executive Consulting and owner in Batrus Hollweg International (BHI), a talent and H.R. software company now part of IBM. Her consulting experience has been at the top level of major U.S. corporations where she has assessed and coached senior level executives as well as guided the organization in their strategic talent initiatives.
Ashley earned an M.A. in Clinical Psychology and Ph.D. in Experimental Psychology from Southern Methodist University. Her B.A. in French is from Davidson College, and she currently serves on the Board of Advisors of Ocean Park Community Center in Santa Monica, CA. Ashley’s research has been published in several academic journals, and she is currently an affiliate member of the American Psychological Association. Ashley has two young children, Elise and Carson, who are the apple of her eye.
Chief Innovation Officer
Dr. Lewis Hollweg is Chief Innovation Officer at Hollweg Assessment Partners. Throughout his 35+ year career, Dr. Hollweg has consulted with many distinguished national and international clients in such industries as food service, airline, healthcare, hotel, manufacturing, and technology. He has worked with top executives and their teams across the U.S. and Europe in developing tools for talent acquisition and development.
Lewis was the major shareholder and CEO of Batrus Hollweg International (BHI) for many years before he sold to Kenexa Technology in 2011, now part of IBM. At BHI, Lewis led the organization in creating customized employee selection systems and pioneered leading-edge assessment software along with acquiring and integrating an ATS.
Lewis received his B.A. from the University of Texas at Austin, his M.A. from Southern Methodist University, and a Ph.D. from Texas Christian University. He is licensed and certified in the State of Texas. Lewis is an active member of the American Psychological Association and the Society for Industrial and Organizational Psychology. Lewis and his wife Barbara are on the board of Direct Impact Africa and are involved in multiple non-profit projects in Africa and the U.S. He has partnered with his only child, Ashley Hollweg, in business for over 12 years and now gets a kick out of working “for” his daughter!
Lori Bierman is the Managing Director of our hourly and management assessment practice at Hollweg Assessment Partners. Lori brings more than 20 years of experience as a consultant and account executive and values the importance of building true, enduring partnerships with her clients. She collaborates with clients to understand their specific talent needs and helps develop flexible, customized solutions to identify, develop and keep top talent and drive desired business results. Lori previously served as a Senior Consultant and VP of Talent Solutions at Batrus Hollweg International (BHI) for 16 years. She is excited to rejoin her BHI family at Hollweg Assessment Partners.
Lori received both her B.A. and M.A. in clinical psychology from Southern Methodist University in Dallas. On the weekends, you’ll find Lori outside hanging out with her husband Chris, their daughter Gianna, and her horses Cookie, Vegas and Bentley.
Shrayashi Jariwala Browne
Shrayashi Jariwala Browne, Senior Consultant of Hollweg Assessment Partners has been consulting with clients for more than 20 years in the design and implementation of selection and development systems for all levels of the organization. She partners with clients to apply innovative solutions and best practices that provide a competitive edge and support organizational strategy. Shrayashi began her career in 1998 as a consultant for Batrus Hollweg International (BHI), a talent and H.R. software company now part of IBM. She is thrilled to be working with the Hollweg team, where her expertise in Research and Development, technology and high-touch client consulting are leveraged.
Shrayashi received her B.A. in Psychology at Austin College and holds an M.B.A. in Strategic Leadership. Outside of work, she enjoys her time with her husband Erich and two children, Eamon and Neelam.
Dr. Belinda Williams, Senior Consultant of Hollweg Assessment Partners, brings a mix of research and clinical experience to the team. She has published work on group performance, leadership, and creativity and is a licensed professional counselor with specialized experience in crisis assessment and diagnosis. Belinda believes that a combination of research and good common sense should drive decisions. She partners with clients to help them understand the nuances of human behavior and the impact of talent on business performance. She is thrilled to bring her varied experience to this exceptional team.
Belinda earned her B.S. and M.S in Clinical Psychology from Abilene Christian University. She received her Ph.D. in Experimental Psychology, specializing in Industrial/Organizational Psychology, from the University of Texas at Arlington. Outside of work, Belinda usually enjoys the peace and quiet of reading in the morning, but, at this time in her life, you’ll find her and her husband wrangling their 3 small children (Maybelin, Graham, and Samson) while trying to fold laundry.